Olive Gaea Product Design Case Study - Hammad Mir

Olive Gaea started with a vision: to make climate action measurable, accessible, and scalable. 
They needed more than just a product—they needed a brand, a platform, and a unified digital experience that could scale with their mission. From logo and branding to product design, website, and investor-ready MVP, I partnered with Olive Gaea every step of the way. Together, we built a platform that helped them raise $1M in funding and attract global clients committed to net-zero goals.

The Challenge

Olive Gaea was starting from scratch—with only an idea and a mission.
They needed a strong brand presence to appeal to investors, partners, and enterprise clients.
The product had to bridge the gap between sustainability goals and real-time climate impact tracking.
A seamless experience was needed across web, mobile, and dashboard platforms to handle users with varying levels of technical understanding.
All assets—from pitch decks to dashboards—had to be visually cohesive, trustworthy, and scalable.

How I helped

Brand Identity & Foundation:

Designed a clean, impactful logo and visual identity reflecting nature, trust, and innovation.
Created brand guidelines and a design system to ensure consistency across all mediums.

02- Website Design

Developed a high-conversion marketing website to explain complex climate solutions in simple language.
Prioritised storytelling, credibility, and lead generation for enterprise clients.
Included a sustainability calculator and visual metrics to engage users.

Olive Gaea's website design is responsive

03- Dashboard & Mobile App design

Designed intuitive UI/UX for both the consumer-facing mobile app and enterprise-grade dashboards.
Made carbon offsetting, sustainability goals, and impact tracking visual and interactive.
Crafted flows for onboarding, reporting, marketplace transactions, and company sustainability scoring.